Heidi Spirgi

Chief Marketing and Strategy Officer

Anytime I have a creative block, riding motorcycles is the best way to clear my head and focus.

Heidi Spirgi is the Chief Marketing and Strategy Officer for Cornerstone. In this role, she leverages her 20 years of deep industry expertise to lead the company’s global marketing functions and drive strategy and innovation for the business and its comprehensive product portfolio.

Heidi has spent her career helping organizations unleash the power of their workforce by reimagining their approach to talent management. Prior to Cornerstone, Heidi served as Senior Vice President (SVP) of Product and Services for The Marcus Buckingham Company, a talent management company acquired by ADP, where she was responsible for the direction, strategy and deployment of the company’s technology products. Before that, Heidi co-founded her own strategic HCM consulting firm, Knowledge Infusion, which was acquired by Appirio in 2012. She then joined Appirio as the SVP of HCM. Earlier in her career, Heidi spent seven years at PeopleSoft, and held positions at Seagate Technology and Swiss Bank Corporation.

Heidi is an active participant in the HCM community and is a frequent presenter and panelist at industry events. She writes frequently on the topics of HR, talent management and technology. She holds a master’s degree from the University of California Los Angeles and a bachelor’s degree from the University of Michigan.