What Is Channel Sales | Cornerstone Glossary
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Channel Sales

Channel Sales refers to the various sales tactics, strategies, structures and outlets that a business uses to sell its products. In addition to in-house sales, organizations may also pursue partner sales, dealers, retailers, franchisees, or direct to consumer approaches to distribute their product and/or services.

How Cornerstone Helps With Channel Sales 

Extended Enterprise helps organizations train and educate their channel sales partners to be more knowledgeable about offered products and services - thereby improving sales effectiveness and increasing sales revenue from the channel.

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