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Case Study

Red Door Interactive Case Study

Founded in 2002, Red Door Interactive is a privately held, data-driven marketing agency. Red Door Interactive has always placed a high priority on engaging and retaining talent. Yet the purchase of an enterprise-level performance management system was “overkill” for the 90-person company. According to Kate De Jong, VP, Employee Experience, at Red Door Interactive, “We were using a system built for multinational companies with thousands of employees. It had rigorous compliance rules, but we’re a small group and depend more on personal relationships. While we needed to keep our records straight, we didn’t need proof that everything happened in a rigid fashion.”Founded in 2002, Red Door Interactive is a privately held, data-driven marketing agency. Red Door Interactive has always placed a high priority on engaging and retaining talent. Yet the purchase of an enterprise-level performance management system was “overkill” for the 90-person company. According to Kate De Jong, VP, Employee Experience, at Red Door Interactive, “We were using a system built for multinational companies with thousands of employees. It had rigorous compliance rules, but we’re a small group and depend more on personal relationships. While we needed to keep our records straight, we didn’t need proof that everything happened in a rigid fashion.”

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