Channel sales help you to scale your business and expand your reach, but this scale can also pose challenges. Many organizations struggle to create consistency in the sales experience among resellers, dealers, franchisees, and others—especially when these channel sales partners are selling more than one solution. To further add complexity, the road-show style trainings and annual conferences that many organizations relied on to keep channel sale partners up to date on company news, product updates, and sales training came to an abrupt halt due to the Covid-19 pandemic. In todays world of rapid product development and evolution, without expertise, reps are at a severe disadvantage to increase their sales. However, an online channel sales training portal removes the limitations of the physical world to provide training anytime, anywhere.
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